Can drivers actually get better?


We’re told year on year that the technology in our golf equipment is far superior to that of just a few months before. But how much can actually be changed? Hannah Holden chatted to an expert to find out

It’s that time of year again when new product releases are coming left, right, and centre. While lots of golfers are excited about the possibility of new golf clubs, I increasingly see more and more complaints that technology can’t possibly be changing so quickly.

So can golf equipment – and, in particular, drivers – actually keep getting better?

I chatted to Dave Neville, the senior director of brand and product management at Callaway Golf, to find out.

Can golf drivers actually get better?

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